PixelYourSite Microsoft UET (Bing) is a lightweight WordPress plugin that adds Microsoft Advertising’s Universal Event Tracking to your site in minutes. It captures key eCommerce and lead events, improves ad optimization, and helps you track conversions accurately across WooCommerce, Easy Digital Downloads, and custom actions—no coding needed.
- One-click Microsoft UET tag installation on WordPress
- Automatic conversion tracking for WooCommerce checkout events
- Support for Easy Digital Downloads purchases and refunds
- Tracks page views, product views, add to cart, initiate checkout
- Enhanced eCommerce parameters: value, currency, IDs, categories
- Custom events and custom parameters with simple UI
- GDPR/CCPA ready with consent-based firing options
- Compatible with server-side tagging setups
- Excludes admin, bots, and internal traffic from tracking
- Works alongside Google Analytics, Meta Pixel, and other pixels
- Event deduplication and order duplication safeguards
- Support for dynamic remarketing audiences in Microsoft Ads
- Debug mode and event logs for quick troubleshooting
- Lightweight code, no site speed penalty
- Easy import/export of plugin settings across sites